Friday, May 22, 2009

Video possibilities

public service announcement-- is a non-commercial advertisement broadcast on radio or television, for the public interest. PSAs are intended to modify public attitudes by raising awareness about specific issues. The most common topics of PSAs are health and safety. A typical PSA is part of a public awareness campaign to inform or educate the public about an issue.

un-commercial--Commercials bombard us every day. In fact, before you got to this blog page you may have seen many pop-up ads already. Convince you to buy or "buy-into" what ever the seller wants you to consume, by convincing you it is a must in your life. Un-commercials usually parody a well-known existing commercial--remember: one of the main components of the ad is that it is simple and memorable--usually some kind of "catchy" music.

documentary-- a broad category of visual expression that is based on the attempt, in one fashion or another, to "document" reality. the "original" actor and "original" scene are better guides than their fiction counterparts to interpreting the modern world; and that materials "thus taken from the raw" can be more real than the acted article.Can include: "actual" footage, interview,still photos.

(moc)movie-trailer-- I think we all have seen enough of these to know what they are. They give the audience enough of the movie to make them want to see it. The video and music should express the tone/theme of the film--don't mislead the audience. It should contain examples of the main scenes (some with high action) WITHOUT giving away the whole movie; give them an idea about the plot--not the resolution.

blog page-- should be an informational and interactive resource.

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